What is a Keyword
A Mobile Keyword is a one-word phrase that identifies a product, service, action, or business. People text a mobile keyword to a pre-publicized 4, 5 or 6-digit short code number to receive additional information and to join your mobile distribution list. For example, if a customer texts "sample to 69362, the customer will immediately receive an automated text response (that you can setup and change at anytime). The text response can be more information about your product or service tied to that specific keyword. You can also setup a different automated response with each mobile keyword that you setup. I Anybody who creates an account with Sierra Pacific Marketing can immediately create a mobile keyword as long as it's not already taken by another Sierra Pacific Marketing user (much like owning an Internet URL).
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